Skip to content
September 3, 2009 / Raffy Pekson II

How Can Businesses Use Twitter

Silicon Alley Insider’s Shel Israel has some good recommendations where businesses can actually benefit or gain by letting Twitter become a productive tool rather than a nuisance. Check it out:

Always-on newsletter – much like YM, it allows your workforce to collaborate across divisions, departments and channels.

Recruit talent – using the online social media is a great place to find the right candidate.

Launch for nearly nothing – launch and build the base of customers.

Cultivate a valuable niche – learn the value of listening than speaking (joke: that’s why God created man with two ears and one mouth — so we can listen more)

Roll your own marketplace – new buyers and sellers are mostly found through Twitter

Show that the company is at least slightly cooler and hipper that the image implies – even if you’re a 100-year old company; especially if you’re a 100-year old company!

Source: Silicon Alley Insider.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: